design software and its file types

Designer Storytelling Part-2: Design Software And Its File Types

  • Design Friday
  • 4th, Feb, 2020

Designs need two things primarily – ideas and principles to make them work. Well, we’ve covered that already.

But also, designs need softwares to run! To create designs for different varieties of ads, graphic designers in the best graphic design companies use Adobe Photoshop, Adobe Illustrator, and other such design softwares.

After they are done with the designing, designers save the white label website designs in different file types. And that’s what this part of the storytelling is all about!

Types Of Design Softwares Used For Editable Files

When you outsource graphic design, designers prefer specific softwares over others.
Let’s take a look.

Adobe Photoshop

Possibly the most used software by the best graphic design companies, Adobe Photoshop, is used to create or edit pixel-based images. Photoshop is mostly known for its filters and photo-effect capabilities. Photoshop files are saved as PSD files.

Adobe Photoshop

Adobe Illustrator

As you can tell from its name, Adobe Illustrations are great at illustrations or scalable vector shapes. Illustrator is most suitable for designing logos and icons. Illustrator files are saved as AI files.

Adobe Illustrator

Adobe InDesign

The multi-page layouts (and typography) for books and magazines are made through Adobe InDesign. To outsource graphic design in typography, InDesign is the way to go. InDesign files are saved as INDD files.

Adobe InDesign

Files Types Used For Finished Files

Saving a file that you have already worked on and saved requires different formats as per the design.

There are a fair few of those files that you need to save white label website designs in.


Continuing with the Adobe tradition, Portable Document Format (PDF) differentiates from a textual document, as it can feature a variety of graphic designs, apart from text and images. PDFs are suitable for all kinds of documents as long as they feature text-heavy layouts.

Portable Document Format


The most used file type for icons, logos, and email signatures, Portable Graphics Network (PNG), supports lossless data compression and transparent backgrounds. They usually have a very crispy, text-like outlook, which makes them a favorite file type for the best graphic design companies.

Portable Graphics Network


Joint Photographics Experts Group (JPEG), more commonly known as JPG, supports lossy compression, unlike PNG files. Yes, they do lose some of the image information, but for high-definition photographic image files, JPG is the best bet for white label website designs.

Joint Photographics Experts Group


Another file type that supports lossless data compression, Graphics Interchange Format (GIF) is a generally preferred type to outsource graphic design. While it’s true that GIFs aren’t well-equipped to support high defined images (due to a lack of enough colours at their disposal), they are perfect for simple files like logos. Animations are a huge part of the GIF fraternity, too!

Graphics Interchange Format

If you need white label website designs or want to outsource graphic design for your brand, these brief descriptions could prove to be useful. Besides, there are over 10 different file types for graphic design that you can choose from.