In the US way of marketing, a designer’s efforts reach beyond the usual description of what a brand identifies itself as. The problem arises when the parent company tries to handle the designing work themselves, which diminishes the design quality. To manage that, there are various graphic design firms and graphic design companies in the … Continue reading Influence Of Design In Marketing Efforts→
In the modern world, we are found wanting to live a luxurious life – spending a fortune on things we want but don’t necessarily need. To pinpoint one particular aspect that leads to this behavior is – consumerism. From the marketing scenario, a graphic design company exploits our want and sells us the elusive luxury! … Continue reading Being Guilty Of Design Consumerism→